What type of appeal would support your character or add credibility to your argument?

logos

pathos

ethos

The correct answer is Ethos. Logos refers to mere reason, which is not enough for credibility since it appeals only to the head, not to the heart. Pathos, on the other hand, refers to emotions and the irrational and, while necessary for a convincing argument, it appeals to the heart, not to the head. Ethos, however, appeals to shared values, and therefore can simultaneously appeal both to the head and the heart. It adds credibility and gives firm grounding to a character.

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