When a business combination occurs, or a company obtains control over another, a special set of accounting principles known as the acquisition method applies. The acquisition method requires that the acquired net assets are recorded on the balance sheet at fair value, regardless of the amount paid by the acquirer. a. True
b. False

Which of the following statements is true of unsought products? as compared to convenience products, unsought products are purchased more frequently. unsought products are consumer products and services that customers usually buy frequently, immediately, and with minimal comparison and buying effort. a life insurance policy is an example of an unsought product. unsought products have strong brand identification for which a significant group of buyers is willing to make a special purchase effort. unsought products are those products purchased for further processing or for use in conducting a business.