The Coffee Crazed Beverage Company makes a highly caffeinated, mocha flavored energy drink. It hires an advertising firm that develops an advertising campaign targeting teenagers. It features rookie NBA players who explain that they wish they had the energy provided by the Coffee Crazed Beverage Company's energy drink to help them make it through the academic rigors of high school. At the end of the ad, the players all say that if they had the drink when they were in high school, they would have "aced every test." The Coffee Crazed Beverage Company is concerned that this advertising campaign would be unethical. Use the Children's Advertising Review Unit Self-Regulatory Guidelines to analyze whether this campaign is ethical.