Ralph is aware that smoking is harmful to his health, but he continues to smoke. according to cognitive dissonance theory, it is most likely that ralph will

Ralph will "focus on the social advantages to smoking".

According to cognitive dissonance theory, there is an inclination for people to look for consistency among their perceptions (i.e., convictions, assessments). At the point when there is an irregularity between attitudes or practices, something must change to dispense with the dissonance. On account of an error amongst states of mind and conduct, it is doubtlessly that the disposition will change to oblige the conduct. 

Ithink it is b  employees