In 1969, charles manson and his followers murdered hollywood actress sharon tate and six other people. manson's "family" was comprised primarily of women whom he had befriended during his travels. that his followers were so easily persuaded to commit violence is an example of

i believe the answer is: charismatic authority.
charismatic authority refers to the type of leadership in which the authority in the group is held by one single charismatic leader.
In order to has this type of authority, the 'leader' have to make the followers think that he's enlightened or posses an alluring characteristics thatt couldn't be achieved by other members of the group