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Social Studies, 14.04.2020 23:49 zoseta
Roger, an affluent college graduate, buys gadgets on the day of their launch in the market. He reads expert reviews on the Internet, and is not influenced by the opinions of his family and friends while choosing products. Roger is most likely to belong to the category of in the context of diffusion of innovation.
a. the late majority
b. innovators
c. the early majority
d. early adopters
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Roger, an affluent college graduate, buys gadgets on the day of their launch in the market. He reads...
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