Kim and her husband are opening a restaurant. while in the planning stages it is important for them to create an environment in which patronus are most likely to be comfortable, relaxed, and likely to spend money. these factors are called a) halo effect. b) perceptual set. c) framing effects. d) contrast effect. e) context effects.

The correct answer is:

C) framing effects.

Explanation:

Framing effects refer to the way in which individual choices are determined by the surrounding factors.

In this specific case, customers would decide to spend more money due to the fact that they feel comfortable, in a beautiful place, in which they can simply relax. Therefore, the monetary factor is displaced to a second plane of importance.

E) context effects.

Explanation:

Context effects is an aspect of cognitive psychology that describes the influence of the surrounding on stimulating positive response or one's perception of a stimulus.

The context effects helps Kim and her husband to create an environment in which patronus are most likely to be comfortable, relaxed, and likely to spend money.

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