Basing one's ballot-casting decision on a candidate or party's past performance or a desire to signal one's (dis)approval of the status quo is called voting.

The correct answer is retrospective voting. This is a voting wherein it is made after having to consider factors that is associated to the officeholder, administration, or the political party by which it presume that the people is concerned about the outcomes that instruments.

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in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.