Mathematics, 29.04.2021 16:20 joeduf

First USA, a major credit card company, is planning a new offer for their current cardholders. First USA will give double airline miles on purchases for the next 6 months if the cardholder goes online and registers for this offer. To test the effectiveness of this campaign, the company recently sent out offers to a random sample of 50,000 cardholders. Of those, 1184 registered. A staff member suspects that the success rate for the full campaign will be comparable to the standard 2% rate that they are used to seeing in similar campaigns. What do you predict

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First USA, a major credit card company, is planning a new offer for their current cardholders. First...