Mathematics, 09.02.2021 19:50 morgannwaldrupp

An advertisement's gross rating point (GRP) = reach frequency. A company sets a goal of achieving a GRP of 150. It feels that for its TV
commercial to sink in, people need to see it five times. To achieve its GRP, what does the company’s reach need to be?

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An advertisement's gross rating point (GRP) = reach frequency. A company sets a goal of achieving a...