Jackson had been a rodeo fan since childhood. In his informative speech, he gave a presentation with the following main points. Jackson's points were arranged in order. I. Rodeos began in the Old West as contests of skill among cowboys during cattle roundups. II. By 1920 rodeos had become a popular spectator sport for the general public. III. Today rodeos combine traditional western events with a circuslike atmosphere and the marketing techniques of big business.