The influence of the media on political discussion

The media influences political discussion in many, many ways. A few of them are:

I) It defines what is object of political discussion. When a journalistic report is made on a subject that wasn't a matter of public concern, it has many more chances to become a public concern.

II) One implication of the previous item is that the media has the power to shape what is believed to be a public matter.

III) It can also define what is not an object of political discussion. If the media doesn't report on a public demonstration, for example, it is saying that it is not important and it doesn't deserve attention.

IV) The media has the power to direct the public's attention. That means it is able to define what the public's attention will turn to. If it is to one or another scandal, corruption case, etc.

V) The media can change the course of a political discussion. Because it is able to direct the public's attention the media can directly influence the course of a public discussion. It can define if at a certain point the public will be paying attention to Congress or some politician's personal life, for example.

ok, but what is your question? as soon as you tell me i will answer your question : )

when studying cause and effect, historians usually group the causes into different categories. for example, cultural causes reflect how a society’s literature and art convey the way the society saw itself in relation to the rest of the world. another resource that historians use to understand society is pop culture, which tells them the trends and ideas that are preferred by the common people. when studying cause and effect, it’s important to remember multiple causation, or the idea that an effect could have several causes and vice versa.  

the correct option is “cultural causes” since art and literature are related to the culture of a place. culture is determined by literature, art, music.

the correct option is “pop culture” since it reflects the likes and ideas of common people whereas the rest of the options do not focus on common people.  

the correct option is “multiple causation” since it refers to the idea that events are caused by multiple reasons, not just a single one.