Jamie is analyzing an advertisement that suggests people will impress their friends by wearing a certain brand of clothing. what persuasive technique is being used?
a: simple solution
b: nostalgia
c: positive association
d: beautiful people

Hi. By telling people that they will impress their friends when they wear a certain brand of clothing, the ad is using a persuasive technique called positive association. The ad successfully employs this technique by instilling in people's minds that wearing that brand will lead to a positive outcome, thus the term positive association.

ANSWER: C. Positive Association.