After extensive customer research and segmentation, an artist sketchpad company decided it would offer low-priced pads for artists. It then decided it
could off-set the lower price by removing the pads from retail stores and
offering them exclusively through their own website. After implementation of
their marketing strategy, sales plummeted for the sketchpad. What question
should the company have asked itself about the promotion of its sketchpad
before implementing their new marketing strategy?
What would be the ideal price for your targeted segment?
What special features are critical for this segment?
Where does this segment look or shop for your product?

Read this excerpt from chapter 1 of i know why the caged bird sings by maya angelou and answer the queswhen i was three and bailey four, we had arrived in the musty little town, wearing tags on our wrists whinstructed - 'to whom it may concern' - that we were marguerite and bailey johnson negropassengers, who always traveled with loaded lunch boxes, felt sorry for the poor littleand plied us with cold fried chicken and potato salad. deducing from the diction, which of the following are possible audiences for the memoir select all that appchildren of three and four years of age like ones in the memoirafrican-american adults from the south who can relate to angelou's storycaucasian adults interested in american historytrain conductors and passengers