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English, 08.01.2020 09:31 jamieric0324

Select three reasons why the cmo in the chapter example wanted to revamp the marketing plan.
demand for chicken sandwiches varied widely, making it difficult to forecast how much chicken meat to purchase and ship to the
restaurants.
there is no use for mayonnaise.
customers increasingly preferred organic and non-processed food.
people do not care about calorie intake.
people's tastes changed, and they no longer trusted fast food as they once did.

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Select three reasons why the cmo in the chapter example wanted to revamp the marketing plan.
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