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Business, 17.10.2019 19:00 MissSusan183

What must companies do to create successful new products?
a. understand its consumers, markets, and competitors and develop products that deliver superior value.
b. focus their new product development efforts only on consumers.
c. cut costs to keep the price of new products low.
d. spend more on r& d than its competitors.
e. obtain successful products through acquisitions instead of doing internal development?

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What must companies do to create successful new products?
a. understand its consumers, market...

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