Afirm improves product quality and adds new product features and models. it also shifts some advertising from building product awareness to building product conviction and purchase. at which stage of the product life cycle would this be a recommended strategy? a. product development b. introduction c. maturity d. growth e. decline

The product life cycle (PLC) has 5 stages: product development stage, introduction stage, growth stage, maturity stage and decline stage.
The strategy that includes shifting some advertising from building product awareness to building product conviction and purchase is part of the growth stage of the product life cycle. If the new product satisfies the market, it enters this  growth stage. In the growth stage the sales will start climbing quickly.

The correct answer is (b) the marginal contribution of labor decreases as the quantity of labor used in production increases;