Riddle me this: a man walks into a store and steals a $100 bill. 5 minutes later, he returns to the same store and buys stuff worth $70. he pays with the bill that he had stolen, so the owner of the store returns him $30. how many dollars did the store owner lose?

Advertisers are usually very conscious of their audience. choose an issue of a popular magazine such as time, sports illustrated, vanity fair, rolling stone, or the like. from that issue select three advertisements to analyze. try to determine the audience being appealed to in each advertisement and analyze the appeals used to persuade buyers. how might the appeals differ is the ads were designed to persuade a different audience.