Spectrum uses its sales reports broken down by geographic regions as part of its marketing research to determine which markets are most rapidly adopting fiber-optic internet connections. In this example, Spectrum is using :.
a. internal secondary data.
b. internal sampling.
c. internal primary data.
d. external secondary data.
e. external primary data.
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Spectrum uses its sales reports broken down by geographic regions as part of its marketing research...
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