Which of the following explains Web analytics? a. conducting online marketing research to improve product quality b. tracking all online purchasers to try and increase their frequency of visit to a particular Web site c. analyzing Web sites in order to find the best online business practices d. analyzing Web surfers' behavior in order to improve Web site performance e. analyzing Web sites in order to find the best one in its category

Exercise 7-7 martinez company reports the following financial information before adjustments. dr. cr. accounts receivable $168,900 allowance for doubtful accounts $3,200 sales revenue (all on credit) 849,300 sales returns and allowances 50,440 prepare the journal entry to record bad debt expense assuming martinez company estimates bad debts at (a) 4% of accounts receivable and (b) 4% of accounts receivable but allowance for doubtful accounts had a $1,550 debit balance. (if no entry is required, select "no entry" for the account titles and enter 0 for the amounts. credit account titles are automatically indented when the amount is entered. do not indent manually.)