. Discuss the concept of knowledge management and its role in relationship marketing. (15 marks)2. Illustrate the ways that ICT (Information and Communications Technology or Technologies) cansupport the customer relationship management process in any particular organisation of your choicein Namibia. (15 marks)3. Using what you know, describe the benefits of customer relationship management in a selectedorganisation of your choice in Namibia. (10 marks)4. Discuss the approach you would use to make justified recommendations for the improvement incustomer relationship management for the selected organization of your choice
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. Discuss the concept of knowledge management and its role in relationship marketing. (15 marks)2. I...
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