Is there reason to believe that Kendra Scott’s differentiation strategy has been successful in producing a competitive advantage? Multiple Choice Yes, because rival firms are quickly copying its differentiation strategy. No, because buyers see little value in the unique attributes of the company’s products. Yes, because they have spent a lot of money in efforts to differentiate its products and services. Yes, because few rival firms are following a similar differentiation approach. No, Kendra Scott has not been successful in differentiating itself from its competitors.
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