Business, 24.07.2021 20:40 20stirltrer
1.Marketing Myopia occurs when the company focuses on the product more than necessary to deliver a certain product.
True
False
2.Marketing offers are only restricted to tangible items like that of pens and notepads you use at class rooms.
True
False
3.Selling focuses on the needs of the buyer; marketing focuses on the needs of the seller. *
True
False
4.The deference in “Marketing Philosophy” and that of “Societal Marketing Philosophy” is that in the later we are concerned about the human welfare. *
True
False
5.Once an opinion leader it is always an opinion leader.
True
False
6.Consumers are individuals or groups who purchase a product for resell. *
True
False
7.It is more than enough for a marketer in a company to know the customer’s need and want in order to produce and deliver a certain product in the market. *
True
False
8.Human wants are the form taken by human needs as they are shaped by culture and individual personalities. *
True
False
9.What makes marketing harder is that it is hard to understand the needs and wants of the customers.

Answers: 2
Business, 21.06.2019 21:30, elopezhilario6339
He set of companies a product goes through on the way to the consumer is called the a. economic utility b. cottage industry c. market saturation d. distribution chain
Answers: 3
Business, 22.06.2019 04:50, ernie27
Neveready flashlights inc. needs $317,000 to take a cash discount of 3/15, net 70. a banker will loan the money for 55 days at an interest cost of $13,200. a. what is the effective rate on the bank loan? (use a 360-day year. do not round intermediate calculations. input your answer as a percent rounded to 2 decimal places.) b. how much would it cost (in percentage terms) if the firm did not take the cash discount but paid the bill in 70 days instead of 15 days? (use a 360-day year. do not round intermediate calculations. input your answer as a percent rounded to 2 decimal places.) c. should the firm borrow the money to take the discount? no yes d. if the banker requires a 20 percent compensating balance, how much must the firm borrow to end up with the $317,000? e-1. what would be the effective interest rate in part d if the interest charge for 55 days were $7,200?
Answers: 3
Business, 22.06.2019 14:00, mrfishyyyy
Your dormitory, griffingate, has appointed you central banker of its economy, which deals in the currency of wizcoins. assume that the velocity of wizcoins in griffingate is constant at 10,000 transactions per year. right now, real gdp is 1,000 wizcoins, and there are 2,000 wizcoins in existence.
Answers: 2
Business, 22.06.2019 17:40, rave35
Croy inc. has the following projected sales for the next five months: month sales in units april 3,850 may 3,875 june 4,260 july 4,135 august 3,590 croy’s finished goods inventory policy is to have 60 percent of the next month’s sales on hand at the end of each month. direct material costs $2.50 per pound, and each unit requires 2 pounds. raw materials inventory policy is to have 50 percent of the next month’s production needs on hand at the end of each month. raw materials on hand at march 31 totaled 3,741 pounds. 1. determine budgeted production for april, may, and june. 2. determine the budgeted cost of materials purchased for april, may, and june. (round your answers to 2 decimal places.)
Answers: 3
1.Marketing Myopia occurs when the company focuses on the product more than necessary to deliver a c...
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