Price per jar £1.80, Market price per jar £2.50, production cost per jar £0.85. Cost of jar per 1000 units £300, Cost of lids per 1000 units £20, Cost of labels per 5000 units £50, Packaging per 100 jars £5.

Fixed overhead cost of 5000 jars per month £5000.

What is variable cost per unit and Contribution per unit​

Why is it easier for new entrants to get involved in radical innovations when compared to incumbent firms? a. unlike incumbent firms, new entrants do not have to face the high entry barriers, initially. b. new entrants are embedded in an innovation ecosystem, while incumbent firms are not. c. unlike incumbent firms, new entrants do not have formal organizational structures and processes. d. incumbent firms do not have the advantages of network effects that new entrants have.