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Business, 18.05.2021 18:50 Jduxn

Imagine that you are out shopping for leather boots and a particular pair catches your attention. You look at the price tag, the boots cost $130. As you inspect the tag further, you notice on the other side that it has a 40% discount. Now this reduced sales price from $130 to $78 seems like a bargain. This is an example of the effect.

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