Business, 08.05.2021 02:40 alex281485
The Trainstar Company is a sportswear equipment manufacturer that is planning to release a new line of energy drinks called Revitalizer. In the ad for the energy drink the company showed different people going for a morning jog, working out in a gym, jazzercising, and doing aerobics. At the end of the ad, there are clips of these people stopping their activity, drinking Revitalizer, becoming visibly re-energized after drinking, and then continuing their exercises. Which of the following kind of advertising styles did the Trainstar Company use for the Revitalizer ad?
A) scientific advertising
B) technical expertise
C) personality symbol
D) testimonial evidence
E) lifestyle
Answers: 2
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