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What had to develop in a society before sports and entertainment marketing made sense as a business?
1People with enough talent or skill had to emerge.
2More people needed to have discretionary income.
3Formal sports teams had to be formed.
4Traditional patronage by the wealthy had to end.
✓More people needed to have discretionary income.
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What had to develop in a society before sports and entertainment marketing made sense as a business?...
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