Why did TCCC make the decision to develop and launch Coke Life? What external and internal factors led to that decision? How did TCCC position Coke Life? Which customer segment did Coke Life target? What is Coke Life’s value proposition? How does Coke Life create value for its target customers? How was the launch executed? How do you evaluate the launch of Coke Life from an ethical perspective?

Some years ago it was estimated that the demand for steel approximately satisfied the equation p=194-25x x, and the total cost of producing x units of steel was upper c left parenthesis x right parenthesis equals 145 plus 40 x. (the quantity x was measured in millions of tons and the price and total cost were measured in millions of dollars.) determine the level of production and the corresponding price that maximize the profits.