Does anyone know the answer? I can't find this subject but is Marketing. Rolex, the watchmaker, decides to release a new watch for the under-16 female demographic. The watch will be encased in black rubber so that it is shockproof; it will retain the large size that is characteristic of the Rolex brand. The cost will also be traditionally Rolex, at €16,000. The watch will be available by mail order, requiring an application form and a cheque or bank draft. It will be promoted through advertisements in business section of The Irish Times. Give at least two (2) reasons why you believe this marketing strategy will be either successful or unsuccessful.