You want a new cell phone. which of these sources would be the most dependable?

a. you read everything the phone maker says about its phones.
b. you research "cell phone reviews" and pay a lot of attention to comments from people who don't have anything to do with the cell phone manufacturer.
c. you only talk to users of that type of cell phone.
d. you read the fine print of the advertising on the cell phone.

What is the second step in communication planning? determine the purpose of the message outline the communication for delivery determine the best channel of communication clarify objectives identify the audience

Aproperty title search firm is contemplating using online software to increase its search productivity. currently an average of 40 minutes is needed to do a title search. the researcher cost is $2 per minute. clients are charged a fee of $400. company a's software would reduce the average search time by 10 minutes, at a cost of $3.50 per search. company b's software would reduce the average search time by 12 minutes at a cost of $3.60 per search. which option would have the higher productivity in terms of revenue per dollar of input?

The discussion of the standards for selection of peanuts that will be used in m& ms and the placement of the m& m logo on the candies speaks to which building block of a sustainable competitive advantage: