Business, 18.03.2021 01:50 Hilljos018
Directions: Read the following case, respond to the questions at the end of the case. James Curry, marketing manager for the Smith Siding Company, is considering a new distribution system for the home siding his small company manufactures. Up until now, the siding was sold by first contacting ultimate consumers within a 100-mile radius by telephone and then having a sales representative meet with the customers in their homes. A number of current factors indicate that a new distribution channel needs to be created. More and more, local contractors are purchasing siding from the company for new houses they are building. Because of improved production techniques, a large inventory has been created, and the Smith warehouses are stocked with siding. Curry is considering changing the channel currently used.
Answers: 2
Business, 21.06.2019 21:50, mckinzirauch9
Discuss how the resource-based view (rbv) of the firm combines the two perspectives of (1) an internal analysis of a firm and (2) an external analysis of its industry and its competitive environment. include comments on the different types of firm resources and how these resources can be used by a firm to build sustainable competitive advantages.
Answers: 3
Business, 22.06.2019 11:20, jasalina
In 2000, campbell soup company launched an ad campaign that showed prepubescent boys offering soup to prepubescent girls. the girls declined because they were concerned about their calorie intake. the boys explained that “lots of campbell’s soups are low in calories,” which made them ok for the girls to eat. the ads were pulled after parents expressed concern. why were parents worried? i
Answers: 2
Business, 22.06.2019 18:00, 20jhuffman
Bond j has a coupon rate of 6 percent and bond k has a coupon rate of 12 percent. both bonds have 14 years to maturity, make semiannual payments, and have a ytm of 9 percent. a. if interest rates suddenly rise by 2 percent, what is the percentage price change of these bonds?
Answers: 2
Directions: Read the following case, respond to the questions at the end of the case. James Curry, m...
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