Business, 12.03.2021 21:50 Vampfox

ANSWERED Drag the tiles to the correct boxes to complete the pairs.
Match each concurrent testing method with the scenario that best portrays it.

A group of people at the point of sale answer
a number of questions to gauge the effectiveness
of the advertisement. - interview test

A marketing team focuses on a particular
advertisement and calls a random set of
people to ask them questions about the campaign. - telephonic survey

A company has displayed an advertisement
about its product in a crowded public place.
The company is evaluating the impact of the
ad by gauging the number of people in the
area who pay attention to the ad. - passers-by count test

Answers: 3

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ANSWERED Drag the tiles to the correct boxes to complete the pairs.
Match each concurrent tes...