Producer surplus rev: 05_10_2018 Multiple Choice is the difference between the maximum price consumers are willing to pay for a product and the lower equilibrium price. rises as equilibrium price falls. is the difference between the maximum price consumers are willing to pay for a product and the minimum price producers are willing to accept. is the difference between the minimum price producers are willing to accept for a product and the higher equilibrium price.

Which of the following statements about brand names is true? brand names give the seller an incentive to provide consistently high-quality products and services in order to protect the reputation of the brand. brand names are always economically wasteful since they dupe consumers into buying more expensive goods and services that are no different from generic versions. it is always rational to prefer brand names over generic substitutes. read the following example and determine whether it illustrates a common critique or defense of advertising. musashi sees a commercial for a brand x clothing company that depicts the wearers of the clothes out having a good time with friends. although he doesn't particularly need new clothes, the commercial prompts him to buy a brand x t-shirt.