The owner of a local health food store recently started a new ad campaign to attract more business and wants to test whether average daily sales have increased. Historically average daily sales were approximately $2,700. After the ad campaign, the owner took a random sample of forty-five days and found that daily average sales had increased to $2,984. What is store owner’s null hypothesis?

Coca-cola was primarily known for its core competencies in marketing, bottling, and distributing aerated drinks. however, with the success of gatorade, coca-cola developed competencies in the development and marketing of its own sports drink, powerade. which of the following is true of coca-cola? a. it is leveraging existing core competencies to improve current market position. b. it is building new core competencies to protect and extend its current market position. c. it is redeploying and recombining existing core competencies to compete in markets of the future. d. it is targeting the chasm between the early adopter and early majority market segment.