Steve manages product design and development at a toy company. The junior managers who report to him tell him that new complementors for the firm’s products are available. What should Steve’s reaction be?

This question is incomplete, the options are missing. The options are the following:

a) He should consult lawyers about the possibility of suing for copyright infringement.

b) If the industry barriers to entry are low, he doesn't need to do anything.

c) He needs to find out if his company as well as other companies can provide the complements.

d) If the industry barriers to entry are high, he doesn't need to do anything.

And the correct answer is the option C

Explanation:

To begin with, the fact that Steve is the manager in charge of the product design and development at a toy company indicates that he has to be very open minded when new complementors arrive to the market so that he and his team could use their imagination to have an storm idea and try to implement them as good as they can so a perfect new toy will be produced in his company. Therefore that at first sight he should look up the fact that if they could use and provide those complements so that a plan to do that will start taking form in the team, otherwise if they could not provide those complementors then the joy for those arrivals will be for nothing.

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