Which of the following describes business-to-business (B2B) e-commerce purchases? Group of answer choices Customers bid on items being sold by other customers. Pricing can vary for each customer. Customers can pick up the purchased item in a physical store. The consumer is the decision maker.

Pricing can vary for each customer.

Explanation:

Under the B2B, the manufacturer sells its products directly to other businesses such as wholesalers or retailers and not the end consumers.

Hence, pricing can vary for each customer in a business-to-business (B2B) e-commerce purchases because companies that are engaged in B2B are able to improve their performance and cut down the costs of procurement for goods and services.

Business to business (B2B) markets differ from Business to consumers (B2C) markets because salespeople personally call on business customers to a far greater extent than they do consumers.

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