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Business, 05.05.2020 06:21 miamidolphinslv9736

One of the classic debates in the popular press is whether all buzz or word of mouth - positive and negative - is good for a brand. Some feel that "any press is good press" and that as long as people are taking, that is a good thing. Others challenge that notion and say the content of the dialogue is what really matters. Take a position: "All news is good news" and any buzz is helpful for a brand versus The content of buzz can make or break a brand.
Either defend the position that "All news is good news" and any buzz is helpful for a brand, or the position that the content of buzz can make or break a brand.

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One of the classic debates in the popular press is whether all buzz or word of mouth - positive and...

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