Communication that builds and maintains favorable relationships by informing and persuading one or more audiences to view an organization more positively and to accept its product is the role of Group of answer choices information. promotion. sales promotion. the vice president of sales. manipulation.

Promotion

Explanation:

 The promotion is one of the important business strategy that helps in spread the awareness among the customers or users about the various types of brands and products by an organization.

The main objective of a promotion is to communication with the consumers so that they can aware about the various types of new brands and the product in the market as it helps in increase the probability of the business.    

 According to the given question, the communication helps in maintaining the relationship with the customers and the audience in an organization that helps in accept the products positively. Therefore, promotion is the correct answer.  

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