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Business, 24.04.2020 23:19 sheilaaguilar2014

Luminous Company sells a product for $450 per unit. Its market share is 25 percent. The marketing manager feels that the market share can be increased to 33 percent with a reduction in price to $390. The product is currently earning a profit of $72 per unit. The president of Luminous Company feels that the $72 profit per unit must be maintained. What is the target price per unit

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Luminous Company sells a product for $450 per unit. Its market share is 25 percent. The marketing ma...

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