The Promise and Pitfalls of Exporting Neophyte exporters run into significant problems when first tring to do business abroad. Their common pitfalls include:.
a. failure to customize the product offering to customers' needs.
b. a lack of an effective distribution program. All of the above
c. poor market analysis.
d. poor understanding of competitive conditions in foreign market.
e. all of the above.

A. j. was a newly hired attorney for idle time gaming, inc. even though he reported directly to the president of the company, a. j. noticed that the president always had time to converse with the director of sales, calling on him to get a pulse on legal/regulatory issues that, as the company attorney, a. j. could have probably handled. a. j. also noted that the hr manager’s administrative assistant was the go-to person for a number of things that would make life easier at work. a. j. was recognizing the culture at idle time gaming.