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Business, 09.04.2020 22:28 bigchriss

Tory is a marketing manager for a large chain of sporting goods stores. A significant part of her job is analyzing the purchase data of the company's customers. All of the following are benefits of doing this EXCEPT it:

a. improves the company's ability to satisfy individual customers.
b. allows the company to focus on targeting groups of similar customers.
c. increases the company's sale of sporting goods products to each customer.
d. increases the company's share of an individual customer's purchases.
e. allows the company to understand each customer's interests.

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Tory is a marketing manager for a large chain of sporting goods stores. A significant part of her jo...

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