Which of the following is TRUE about goal setting theory? A. Specific, difficult goals are best. B. Difficult goals reduce motivation. C. Employees work hardest and are most engaged when the goals are easy. D. Equity is the greatest moderator of goal achievement

A. Specific, difficult goals are best.

Explanation:

A wealth of research such as the Goal-Setting Theory by Edwin Locke have gone into proving that Specific, difficult goals are best for Motivation.

The premise behind this logic is that if you focus on a specific goal, you can channel proper energy to it and can work towards it rather than vague goals.

For example, if you say you're going to write a book by the end of the year. That's a bit vague. If you say however that for 10 hours each week you'll endeavour to write at least 2 chapters of the book, that's Specific and you'll have a better chance of accomplishing that.

in 2001, dell computer became the world’s largest personal computer vendor, continuing to

gain market share and post profits in an industry struggling with slumping sales and billions of

dollars in losses. dell sells 90% of its pcs directly to the final customer, largely bypassing the

reseller channel that accounts for most of the world’s pc sales. this direct customer relationship

is the key to dell’s business model, and provides distinct advantages over the indirect sales

model. dell’s direct relationship with the customer allows it to tailor its offerings to customer

needs, offer add-on products and services, and use the internet to offer a variety of customer

services. in addition, dell’s pcs are built to customers’ specifications upon receipt of an order,

giving dell additional advantages over indirect pc vendors who must try to forecast demand and

ship products based on those forecasts. dell’s direct sales and build-to-order model has achieved

superior performance in the pc industry in terms of inventory turnover, reduced overhead, cash

conversion, and return on investment (kraemer, et al., 2000).

explanation: