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Business, 07.04.2020 19:16 krislinsanchez5221

Ketchup King, a food manufacturing company, markets its tomato ketchup globally. As its consumers are well aware of the uses of ketchup, the company does not have to generate product awareness. The company, however, wishes to focus on convincing consumers to buy Ketchup King’s ketchup instead of other brands’ ketchup. In this scenario, Ketchup King must employ .

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Ketchup King, a food manufacturing company, markets its tomato ketchup globally. As its consumers ar...

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