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Business, 27.03.2020 03:10 spiderman66

Within the context of Jennifer Aaker's analysis, identify the brand personality that can be associated with a new product whose promotional messages consistently portray it as being reliable, intelligent, and successful. A) sincerity B) excitement C) competence D) sophistication E) ruggedness

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Within the context of Jennifer Aaker's analysis, identify the brand personality that can be associat...

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