Identify the proper point to recognize revenue for each of the following transactions:a. Apollo Industries sells a machine in January with terms of 50 percent due on delivery in January and the remaining balance due three months later. b. Mia Company collects an advance deposit of $850 in May toward the purchase of a $4,000 piece of equipment that is delivered to the customer the following month. c. Beckett Corporation receives payment in March at the time of delivery of a rebuilt engine for a forklift.

This activity is important because as a marketing manager, you must allocate resources to reach your target market. during the strategic marketing process, managers move through three important phases to determine how to optimally allocate resources: a planning phase, an implementation phase, and an evaluation phase. in this interactive exercise, you are asked to review various strategic marketing actions and determine where in the strategic marketing process the action would occur. the goal of this exercise is to demonstrate your understanding of the strategic marketing process and related marketing actions.