Business, 19.03.2020 21:05 dezmondpowell

Sportware, a leading shoe manufacturer, markets sneakers under the brand name "Athletix" and dress shoes under the brand name "Cameo" in order to target the two different market segments. What branding strategy is most likely being used by Sportware? Group of answer choices brand extensions line extensions multibrands new brands co-brands

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Sportware, a leading shoe manufacturer, markets sneakers under the brand name "Athletix" and dress s...