Kraft Foods, which makes and distributes grocery products, uses online recruiting for sales personnel. On its website, Kraft says, "A Sales Representative distributes, sells, and promotes Kraft products. You are the primary link with retail customers and consumers. You execute company promotions, meet inventory needs, and monitor the competition within your region. Most of your time is spent problem-solving with your customer to create a win-win solution." Which of the following goals of recruiting is Kraft trying to meet with this statement?
a. Ensuring that applicants are qualified
b. Selecting the best applicants for the job
c. Providing an honest assessment of the job
d. Generating fine distinctions between applicants
e. Keeping the applicant pool at a reasonable size
c. Providing an honest assessment of the job

The answer for the goals of recruiting that Kraft is trying to meet is option A) Ensuring that applicants are qualified and E) keeping the applicant's pool at a reasonable size.

Explanation:

The goals of recruiting is to get the best candidate for the job within a streamlined pool of applicants.

To achieve this, employers like Kraft Foods had to spell out the following responsibilities

This clearly defined roles will achieve the recruitment goal of

A) Ensuring that applicants are qualified: by matching their abilities with the specified roles.

and option E) keeping the applicant's pool at a reasonable size: by streamlining the pool of applicants through resume screening to those that meet the criteria above.

c. Providing an honest assessment of the job

Explanation:

What is true of the goals of recruiting that Kraft is trying to meet with this statement is providing an honest assessment of the job

To ensure that fair and professional evaluations are provided, time is taken to give fair and honest assessments of employees, by keeping them updated on the employers expectations.

In order to avoid employee confusion, demoralization and wasted time, up-to-date job descriptions are communicated and provided to employees as changes occur.

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