Advertisers increasingly are using metaphor associations in promotional development, tapping into the powerful organizing and expressing function metaphor serves in the human brain. Test this method on yourself using each of these well-known brands or products discussed in the chapter: Coca-Cola, Crest Whitestrips, and milk. For each example, consider how you would visually represent your experiences with that brand or product, and then find photographs or graphics from magazines that best convey that experience
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Business, 22.06.2019 01:20, chayaharroch03
What cylinder head operation is the technician performing in this figure?
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Business, 22.06.2019 16:40, yoooo9313
An electronics store is running a promotion where for every video game purchased, the customer receives a coupon upon checkout to purchase a second game at a 50% discount. the coupons expire in one year. the store normally recognized a gross profit margin of 40% of the selling price on video games. how would the store account for a purchase using the discount coupon?
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Business, 22.06.2019 16:50, amayarayne5
Arestaurant that creates a new type of sandwich is using (blank) as a method of competition.
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Business, 22.06.2019 18:00, flowergirly34
Martha entered into a contract with terry, an art dealer. according to the contract, terry was to supply 18 th century artifacts to martha for the play she was directing, and martha was ready to pay $50,000 for this. another director needed the same artifacts and was ready to pay $60,000. terry decided not to sell the artifacts to martha. in this case, the court may order terry to:
Answers: 2
Advertisers increasingly are using metaphor associations in promotional development, tapping into th...
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