Marketing rep to visit businesses in the area and invite their employees to shop at Global Market and attend monthly health events that take place at Global Market stores. Each of the individual stores has hired two new employees to handle the anticipated increase in customer traffic. Global Market is using a strategy.

growth strategy

Explanation:

Based on the scenario being described within the question it can be said that Global Market is using a growth strategy. This is a business strategy who's main focus is to capture a larger share of the market, even if it costs the company it's short term profits. Which is what Global Market is doing in this scenario by hiring more employees and trying to gain more customers.

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