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Business, 05.03.2020 23:32 kris22elizondop9v1bb

Suppose a movie theater determines it can charge different prices to patrons who go to weekday matinees and people who attend evening and weekend shows . The movie theater’s goal is to increase total revenue. The price elasticity of demand for weekend and evening patrons is -0.50, and the price elasticity of demand for matinee moviegoers is -1.70. Based on the price elasticity of demand for each group of people, how should the movie theater adjust its prices?

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